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Analytics 'a must' in B2B SEO

Web analytics is a key tool

Traditional metrics 'best for display ads'

Marketers looking to get the most from display ads

HMV signs up Lynchpin

Analytics company, Lynchpin,

Hitwise warns firms over branded search

Businesses may be losing valuable web traffic

Hitwise warns firms over branded search

Businesses may be losing

Analytics data 'must be properly interpreted'

Businesses using web analytics

Online marketing 'good for continuous improvements'

Internet marketing is a good way for companies

SEO analytics 'should be focused on organic search traffic'

Companies looking for the best way of using analytics

Internet marketing 'attractive due to measurability

The measurability of online advertising

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Lynchpin works with an airline who operate marketing campaigns across different languages, locations and currencies.

Integrated Analytics

A large data company with numerous in-house reporting methods and analysis, required integration with an online analytics platform.

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