News

comScore: Internet traffic increases for travel and tickets

Traffic increased in July for US travel

EMarketer: Internet ad growth to be slower than predicted

Internet ad expenditure will be slower

Interactive games in social media 'good for online marketing'

Advertisements that are incorporated into games

Advice offered on measuring social media ROI

Organisations have been offered

Three tips for prominent keywords

Tips for giving keywords prominence over other terms

Advice given for online brand marketing

Many PR agencies have been "slow" to adopt online technologies

Web analytics providers 'need to compete on cost and flexibility"

Choices in web analytics providers are being made on pricing

Tracking what happens after ad clicks 'is most important'

Businesses need to track user activity

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