Online and Offline Data With Sky and Direct Line Group

Every second month, Lynchpin host an event for the analytics community in…


New Year, New Version - Tableau 10

At Lynchpin we use a range of technologies to measure and report on data…


How To Write A Christmas Song Using Data Science

Tim Bush – Data Scientist at Lynchpin. Obviously, the best Christmas song ever…


Content Engagement For Publishers with Time Inc and The Economist

  On 23rd November 2016, we were once again back at Zero-01 in Soho for…


Tableau on Tour London 2016

Alistair Forsyth, Senior analyst and Cameron Gray, Data Engineer attended the…


Machine Learning - Web Analytics Wednesday May 2016

We recently wrote a blog post about the future of artificial intelligence and…


Digital Analytics Meets Data Science With William Hill

Using data integration for better customer targeting Web Analytics Wednesday is…


A Robot Will Not Take My Job

The BBC recently ran a widget on their website with the likelihood of various…


Reviewing the Big Data Landscape

The original image and blog post by Matt Turck published here  So we now have…


Adobe Analytics - Joining App Screens to Web Pages

Problem: you have a mobile application which sends your users to a website at…