The client required low-cost automated data transformation and faster insight reporting to drive business value.
We designed and delivered a highly-optimised data pipeline in AWS and introduced Power BI dashboards to deliver organisation-wide insight.
Results
- Clean, structured first-party data empowering planning, decision-making, and readiness for more advanced analytics.
- Channel valuation, unlocking new investment opportunities
- Customer insight enabling cross-sell, up-sell, and responsive targeting
“[the project] highlighted the potential to get more out of our data and has given us a case for more investment in analytics. [Our work with Lynchpin] unlocked our ability to demonstrate where the trends are and action them. It will also help us to better plan and optimise our campaigns moving forward” – Head of Digital.
Contact us
If you'd like to explore how we can help, please get in touch with our data and analytics consultants. We don't have salespeople and your first point of contact will be a subject matter expert from our leadership team.
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