Getting Started with Website Analysis Using Adobe Analytics

Adobe Analytics may at first glance be daunting and if you are familiar with…


Quick Tips for Painless Formatting in Power BI

Power BI can be an extremely powerful tool, but like any software, there are a…


Processing big data: How to increase scalability and decrease runtime in Python

Optimising your workflow is bound to be an ongoing task in an…


Introduction to PRISM: Information

As part of our PRISM blog series, we have talked about the…


Lynchpin's Approach to Effective Process Redesign

Here at Lynchpin we take great pride in enabling our clients to be more…


A Guide to Adobe Analytics: Props, Evars and Events

Introduction Users of Adobe Analytics need to understand the difference between…


Google address data privacy in their latest update to Chrome: Who will be affected and how?

Google’s first notable venture into actively addressing data privacy is a very…


BIMA Data Council Update

Last Thursday the BIMA data council hosted its inaugural event to explore the…