Introduction to PRISM: Analytics Strategy

In this 6-part series, we will be addressing all things ‘strategy’ with updates…


How Hyperinflation and Food Riots Led to a Global Data Platform

In the latest of Lynchpin’s WAW+ events we were joined by Girish Gupta, founder…


Data: The clear winner at Festival of Marketing

A few of our team had a great time taking Lynchpin to the Festival of Marketing…


To personalise or not to personalise

Is that the question? With the increasing adoption of data science skills…


Lynchpin Present Attribution At The Festival of Marketing 2017

The Festival of Marketing 2017 saw the great and the good of marketing converge…


Practical Personalisation with Jack Wills

The latest Web Analytics Wednesday presentation was given by Matt Lovell from…


Online and Offline Data With Sky and Direct Line Group

Every second month, Lynchpin host an event for the analytics community in…


New Year, New Version - Tableau 10

At Lynchpin we use a range of technologies to measure and report on data…


How To Write A Christmas Song Using Data Science

Tim Bush – Data Scientist at Lynchpin. Obviously, the best Christmas song ever…


Content Engagement For Publishers with Time Inc and The Economist

  On 23rd November 2016, we were once again back at Zero-01 in Soho for…